Transcript SOURCE: IMMERFIN STRATEGIC MARKETING DEPT.

IMMERFIN GROUP
PROFILE
Pre Sales Dept.
January 2011 updating
IMMERFIN GROUP
Subsidiaries
UK
Affiliates
Czech Rep.
Bulgaria
Poland
Romania
Slovak Rep.
Hungary
Turkey
Greece
Russia
China
Pre Sales Dept.
Production sites
Sales areas
-South America
-Europe
-North Africa
-Far/middle East
Company logo
Pre Sales
Dept.
Why CAIUS CAMILLUS?
Pre Sales Dept.
IMMERGAS
MARKET IN 2011
Pre Sales Dept.
SOURCE: IMMERFIN STRATEGIC MARKETING DEPT.
IMMERFIN
TURNOVER IN 2011
250
Millions €
Pre Sales Dept.
SOURCE: IMMERFIN STRATEGIC MARKETING DEPT.
IMMERFIN
SALES IN 2011
Over 300.000
Appliances
Pre Sales Dept.
SOURCE: IMMERFIN STRATEGIC MARKETING DEPT.
IMMERFIN Export
SALES IN 2011
More than 185.000
Gas boilers
(60% of whole Immerfin sales)
Pre Sales Dept.
SOURCE: IMMERFIN STRATEGIC MARKETING DEPT.
European markets
UK and ITALY are the most important W.H.B. markets in Europe (figures for
2011)
Pre Sales Dept.
SOURCE: IMMERFIN STRATEGIC MARKETING DEPT.
Italian market
In 2011 the Italian gas boiler
market was approximately:
990.000 units
(wall hung + floor standing)
compared to
1.030.000 units
sold in 2010
Pre Sales Dept.
SOURCE: IMMERFIN STRATEGIC MARKETING DEPT.
Condensing boiler trend
2011
31%
CONDENSING
69 %
TRADITIONAL
Pre Sales Dept.
SOURCE: IMMERFIN STRATEGIC MARKETING DEPT.
Condensing boilers
in Italy
MANUFACTURERS POSITION YEAR 2011
IMMERGAS IS BRAND
LEADER IN ITALY
Immergas
15%
Vaillant
8%
Others
29%
Sime
1%
Riello
7%
Chaffoteaux
1%
Baxi
6%
Saunier Duval
2%
Pre Sales Dept.
Hermann
3%
MTS
5%
Beretta
5%
Viessmann
6%
Junkers Bosch
6%
Ferroli - Fer
6%
SOURCE: IMMERFIN STRATEGIC MARKETING DEPT.
IMMERGAS in Italy
MANUFACTURERS POSITION YEAR 2011
Others
18%
IMMERGAS IS BRAND
LEADER IN ITALY
Immergas
12%
Baxi
9%
Chaffotteaux
2%
Beretta
9%
Cosmogas
2%
Sime
3%
Viessmann
3%
MTS
8%
Hermann
4%
Junkers Bosch
5%
Pre Sales Dept.
Saunier Duval
5%
Ferroli - Fer
6%
Riello
7%
Vaillant
7%
SOURCE: IMMERFIN STRATEGIC MARKETING DEPT.
IMMERGAS in Italy
1st position in Italian W.H.B. market since 1998
1st 1st 1st 1st 1st 1st 1st 1st 1st 1st 1st 1st 1st 1st
1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
Pre Sales Dept.
HAVE A NICE DAY
IN IMMERGAS!
Pre Sales Dept.