Transcript IdeaPaint
NAME / SCHOOL / DATE Dear ___________ (Decision Maker), (This is your opportunity to pitch IdeaPaint to whomever makes decisions at your company. We encourage you to play with the sample text below to make it work for your team’s specific needs. Good luck!) We/I have found a product that we/I believe to hold transformative power. It can turn our entire company, office by office, into an environment that doesn't just believe in coloring outside the lines, but acts on it. IdeaPaint turns virtually anything you can paint in the office into a highperformance dry-erase surface. Using IdeaPaint maximizes the spaces staff and clients have to collaborate, interact and discover new ways of solving problems. No matter where you use it, minds will open and fill with big ideas. IdeaPaint is also one of the most environmentally responsible dry-erase products on the market. It delivers more writing surface with far less environmental impact and is the only dry-erase paint product to achieve GREENGUARD certification. Companies across the globe are turning to IdeaPaint to create workspaces that are collaborative, cost-effective and safe for their employees. It is our/my hope that you will consider the benefits IdeaPaint would offer not just our immediate staff, but our larger community as it recommits itself to the creative process. Sincerely, ____________ (Your and other IdeaPaint supporters’ names) It doesn’t matter where you spend your 9-5. IdeaPaint is the perfect creative solution for any type of business. With IdeaPaint, you can create a dynamic place to share information with your customers, coworkers or clients. Any smooth surface, including whiteboards, chalkboards, metal, glass, wood, concrete and drywall can be turned into a useful and interactive workspace. RECLAIM unused spaces or unsightly surfaces for impromptu brainstorms TRANSFORM spaces into collaborative and creative areas: - conference tables - walls - counters - columns - curved walls PAINT a small square at every cubicle to create message boards ENCOURAGE dialogue between areas or offices that don’t usually communicate by activating hallways and stairwells as spaces to engage with and share ideas There is an ever-growing list of companies that have witnessed IdeaPaint transform the way their employees interact with each other and their ideas. IdeaPaint opens up the often-partitioned office space, creating a collaborative hub where ideas develop more fluidly. Innovation takes both time and space. We’ve got your space covered. Canton, MA Maintaining a top spot in the global athletic apparel industry is a tough challenge one that Canton-based Reebok has seemingly mastered. A secret to their success: a company-wide commitment to creativity and innovation. In the Design Department of Reebok's World Headquarters, Reebok practices what they preach. IdeaPaint is used throughout the office: on the main office wall, on columns, and even on non-traditional surfaces like mannequins. Using IdeaPaint mannequins allows Reebok designers to take chances and explore the full extent of their ideas. "You get to see what a line actually looks like when it moves around the body. And since it is erasable, it's a lot easier to take a risk and try something, because it's no big deal,” says Michael Schaeffer, Reebok's Global Creative Director. In addition to providing a creative outlet for designers, IdeaPaint has supported the creative process office-wide. “We've seen people behaving differently because of IdeaPaint. They are interacting differently, and working together differently. More spontaneous conversations pop-up, and more spontaneous idea-collecting is happening than before." - To view photos and read about the Reebok installation: http://bit.ly/ReebokRepaints Canton, MA “Every single hour of every business day, someone at HubSpot is using an IdeaPaint wall,” reports VP of Platform Strategy Yoav Shapira. That is high praise coming from the innovative Cambridge-based company who has made managing online marketing easy with their all-in-one software platform. According to Shapira, being able to visualize their ideas is paramount to their continued success. He explains, "We use an agile approach to product development. Instead of writing long specifications which no one ever reads, much less builds, we rely on ad-hoc collaboration across small, cross-functional teams. For those teams, it's crucial to always have an available place to share ideas, thoughts, sketches, wireframes, and other design artifacts.” In order to capitalize on all of their creative energy, HubSpot has painted at least one wall in every conference room and every open area with IdeaPaint, providing designers, marketers and developers alike with a place for real time visual collaboration. - For the full HubSpot story: http://bit.ly/HubSpotInc Billerica, MA Welch’s went all out when painting their Technology Center in Billerica, MA. Improving upon the idea of the “war room,” Welch’s created an Innovation Room - a boundless ideation space that has inspired product innovation and employee collaboration. The wall-to-wall IdeaPaint room was built “by a team that believes in a culture and workspace that fosters creativity and communication,” explains Anne-Lise Lucas, Group Manager, Global Innovation in R&D. The Innovation Room has helped team members to communicate and has allowed small ideas to gain momentum by providing a place to visualize any given concept. Says Brand Manager, Phil Drapeau, “It makes everyone’s job easier to see each other’s work.” IdeaPaint is happy to help. - To read more about Welch’s 360 installation: http://bit.ly/WalltoWall Thanks to technology, a paperless office is in sight. Soon, meetings traditionally replete with handouts will be conducted without harming a single tree. IdeaPaint can help you save paper, improve air quality and contribute to a greener working environment. We are one of the most environmentally responsible dry-erase products on the market. MATERIALS Millions of worn out and unwanted whiteboards end up in landfills each year. With IdeaPaint, there’s nothing to throw out. You apply it directly over the existing substrate in your office. If you have to make a change, just paint over it. IdeaPaint can even restore old whiteboards and add years to their life. AIR QUALITY Many dry-erase surfaces contain formaldehyde, which slowly releases gas and diminishes indoor air quality for the life of the product. IdeaPaint is formaldehyde-free, conforms to all U.S. EPA regulations (including California) and does not produce any harmful gas once it’s dry. ENERGY Traditional dry-erase boards require baking and curing procedures that consume large of amounts of energy. IdeaPaint is simply stirred. And because our product is much lighter and smaller, it requires less material and fuel to ship. High-performance is a priority for all businesses. As one of the most flexible, durable and cost-effective dry-erase solutions on the market, IdeaPaint fits nicely into that category. IdeaPaint has won top honors from design and business publications alike, developing a reputation as a creative tool for any business that prioritizes innovation. With one coat, any smooth surface is converted into a dynamic and creative space. We call that a stroke of genius. AWARDS - Best of NeoCon Innovation - Best of NeoCon Gold in Wall Treatments - Building Magazine's Grand Prize for Unique Solutions - Green Star Award from Interior Design Magazine - Metropolitan Home Design 100 Makeover Contest Inviting all innovators! This fall, IdeaPaint launches the IdeaPaint360° Makeover Contest - an incredible opportunity for any office to transform their work environment. Complete with a visit and consultation by the IdeaPaint team, the 360° Makeover is a collaborative endeavor. Our team will work with yours to transform your office space of choice into a work environment that you and your colleagues will love. - Tell us your story at: www.ideapaint360.com VISIT: http://www.ideapaint.com/workpitch JOIN in: http://www.ideapaint.com/blog http://www.facebook.com/IdeaPaint http://twitter.com/ideapaint