Transcript Product Analysis Tesco Cordless Jug Kettle

Product Analysis
Tesco Cordless Jug Kettle
Name
Above the Line – Core Features
Materials
Above the Line – Core Features
Function
Above the Line – Core Features
User Interface
Above the Line – Core Features
Aesthetics
Above the Line – Core Features
Performance
Above the Line – Core Features
Ergonomics
Above the Line – Ancillary Features
Build Quality
Above the Line – Ancillary Features
Economics
Above the Line – Ancillary Features
Reliability
Above the Line – Ancillary Features
Safety
Above the Line – Ancillary Features
Similar Products
Above the Line – Ancillary Features
Maintenance
Above the Line – Ancillary Features
Finish
Above the Line – Ancillary Features
Packaging
Below the Line – Core Features
Technology
Below the Line – Core Features
Materials
Below the Line – Core Features
Manufacturing Processes
Below the Line – Core Features
Assembly
Below the Line – Core Features
Components
Below the Line – Core Features
Function
Below the Line – Ancillary Features
Economics
Below the Line – Ancillary Features
Quality Control
Below the Line – Ancillary Features
Quality Assurance
Below the Line – Ancillary Features
Reliability
Below the Line – Ancillary Features
Construction
Below the Line – Ancillary Features
Sustainability