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Go Digital and Increase Magazine Sales with MAGZTER

Magzter Inc.

1230 Avenue of the Americas Rockefeller Center, 7th Floor, Suite 781, New York, NY 10020 [email protected]

Magzter Inc. is a member of

Publishing Industry: Digital Pain Points

Too many Digital App providers How to choose the right one?

• The right technology • Cost of App creation and maintenance • Reliability • App presence across platforms • Right platform for sales • Global Reach and promotion Copyright © Magzter Inc. 2012 – Confidential

Understanding the Digital Trend

• Publishers’ to focus on what they do best – Content creation!

• Partner with Digital experts to keep abreast with digital trends • Analyze Digital Consumer patterns

Global smart device boom

Sales of color, touch-enabled, mobile devices are projected to grow significantly over the next few years, sparking consumer demand for interactive magazine and newspaper content 200 160 120

Projected US installed base for key device classes

(M units, including overlap)

Touch Smartphones Tablets Touch NetBooks Touch Smartphones 131 109 Color tablets Device evolution and interactive content create a virtuous cycle

- Color, touch-enabled, portable devices ignite excitement in content apps - Interactive, exciting content drives interest in other compatible devices 80 40 0

29 3

2010

55 11 4

2011

79 22 7

2012

32 10

2013

40 12

2014

Touch Netbooks

Magzter: The future of content delivery

• • • • • • Global Digital Magazine Newsstand/Kiosk Publishers from all over the world reach out to millions of magazine readers to sell their magazines Social media recommendation engine to boost magazine sales Magazines in all languages No production fees for publishers – simple revenue share model Only platform to enable magazines across Apple, Android and web platforms including Apple ’ s Newsstand

Magzter: Platforms and devices

Now available:

Coming soon:

Small Form Factor

Other platforms in 2012:

Apple Store iPhone, iPad, iPod Touch Android Market Amazon Appstore PC, Mac, Internet Browser

Seize the Magzter Advantage

Case Study: 5 Days to

“

Go-Digital

”

5 4 3 2 1 0 Issue goes LIVE!

Issue available on iPhones, iPads, iPod Touch, Android devices, Amazon, web on Magzter & a CJR branded app on Apple Newsstand One Time Apple approval

CJR Previews the Issue CJR team Uploads Files

Issue available for preview on CJR ’ s team iPads for secure preview CJR uploads PDF files to the Magzter system

Magzter Sign-up

Apple Newsstand: Magzter powered

‘

white label

’

apps

• A single upload feeds both Magzter and iOS5 Newsstand • Interactive PDF Support on both Magzter Newsstand and Apple ’ s Newsstand • Real Time reporting of sales of both Magzter and Apple Newsstand Copyright © Magzter Inc. 2012 – Confidential

Apple Newsstand: Newsstand app branded for you

• • • • • • Magzter creates a branded Apple Newsstand app Publisher content is made available on the Apple Newsstand subject to Apple approval – entire process is managed by Magzter Publisher masthead logo prominently displayed in the app The Publisher logo and branding will also be on the inner pages Revenue from the app shared with Apple and Magzter as per the Magzter agreement Publisher sells single copies, subscriptions and archived issues Copyright © Magzter Inc. 2012 – Confidential

Enhanced user experience

• • • • • Completely revamped new 2.0 design Push notifications to users when new issue is added Magazine gifting online on www.magzter.com

Progressive downloading of magazines when connected to the Net Multiple subscription options – with ‘ auto-renew ’

Magzter Zero Cost Model

Zero setup fee Zero upload fee per issue No additional cost to make your magazines interactive PAID MAGAZINES

• 50:50 revenue share after any transaction fees to Apple, Android, etc.

CONTROLLED CIRCULATION MAGAZINES

• Only download charges apply

WHITE-LABEL iPad iOS5 Newsstand App

MPA-IMAG Exclusive!

Contact us for more…

Girish Ramdas Co-Founder and CEO Email: [email protected] Michael D. Triunfo Director of Sales, North America Email: [email protected]

Neha Rameja Manager- Business Development Email: [email protected]

USA: Magzter Inc.

1230 Avenue of the Americas Suite 781, 7 th Floor Rockefeller Center New York, NY 10020 Email: [email protected]

Lunch Sponsor Lunch

Thank you to our Sponsors #mpaimag