MUST Strategy 03 Polands A2 Motorway

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Transcript MUST Strategy 03 Polands A2 Motorway

CEM 503
Strategic Management
John D. Macomber
Lecture Notes:
Poland’s A2 Motorway (HBS 9-202-030)
Steps in Planning; Industry Value System
Poland’s A2 Motorway
Teaching Objectives:
• Preparing a Case Study
• Vocabulary
• Example Class Analysis
MIT / MUST Strategic Management Intro
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Poland’s A2 Motorway
Agenda:
• Background
• What is going on?
• Vocabulary
• Steps in Planning
• Industry Value System
• Risk and Reward
• Follow the Money
• Strategic Opportunities
• What Should Gebicki Do?
MIT / MUST Strategic Management Intro
John Macomber 3
Poland’s A2 Motorway
Agenda:
• Background
MIT / MUST Strategic Management Intro
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Background: Real Projects
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Poland’s A2 Motorway
Agenda:
• Background
• What is going on?
• Vocabulary
• Steps in Planning
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8 Steps in Planning (1 – 4)
1.
2.
3.
4.
Mission
External Scan
Internal Scrutiny
Strategic Analysis
1. Industry Value System
MIT / MUST Strategic Management Intro
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Poland’s A2 Motorway
Agenda:
• Background
• What is going on?
• Vocabulary
• Steps in Planning
• Industry Value System
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The AEC/EPC Value System:
Permanent
Finance
Consultant
Engineer
Sponsor
Material
Labor
Owner/
Operator
Designer
Labor
Constructor
Subcontractor
Material
Project
Finance
Distributor
Land and
Permissions
Building
Product
Manufacturer
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End
User
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Key Concepts
•
•
•
•
•
•
•
Review the case for major themes
Revisit for analysis
Review the mission
Draw the players
Draw the value system
Follow the money
What are the choices?
MIT / MUST Strategic Management Intro
John Macomber 10
Poland’s A2 Motorway
Agenda:
• Background
• What is going on?
• Vocabulary
• Steps in Planning
• Industry Value System
• Risk and Reward
• Follow the Money
• Strategic Opportunities
• What Should Gebicki Do?
MIT / MUST Strategic Management Intro
John Macomber 11
CEM 503
Strategic Management
John D. Macomber
Poland’s A2 Motorway