Transcript Springer

Scientific Publishing in South America
Chances and Opportunities
for Researchers in Brazil
Outline of the Presentation
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Introducing the Speakers, Visiting Team and Springer
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Electronic publishing and new publication types
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Open Access
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Science in Brazil
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What Springer offers to Brazil
– Presentation will be made available
– Questions may be asked in Portuguese
Introduction Visiting Forum
Dr. Daniel McGowan – Edanz Group Science Director – New Zealand
Mariana Biojone– Senior Business Development Editor – Springer São Paulo
Fiona Pring– Senior Acquisitions Editor – BioMed Central Ltd. London
Dr. NanditaQuaderi– Publisher Biological Sciences – BioMed Central Ltd. London
Dr. Mayra Castro – Editor for Engineering Nanotechnology; Materials Science; Bioengineering;
Green Energy Technology – Springer Heidelberg
Beverley Ford – Editorial Director - Computer Science, Computer Vision, Graphics, Animation
& Games, HCI / Human Factors, Information Systems, SWE, Programming languages and
techniques – Springer London
Marcio Gama – Licensing Manager Brazil – Springer São Paulo
Maria Lopes – Vice-President Library Sales – Central and South America
Paul Manning – Executive Vice-President Computer Science – Springer New York
HeloisaTiberio– Account Specialist – Springer São Paulo
Brief personal Introduction
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PhD gamma-ray astronomy, Leiden, Holland in 1997
Post-doc research at INAOE, Puebla, Mexico in 1998
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Twelve years in publishing (Kluwer in Holland then Springer in the USA)
Since 2011, head of astronomy editorial at Springer New York and
Brazilian Market Development Springer São Paulo
experience working in science and in publishing in an international arena
Introducing Springer
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Experience in academic publishing since 1842
More than 6,000 new books published per year
Leading journals Publisher: ~2000 journals
 1/3 in cooperation with societies and other organizations
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Global powerful publisher with local personal contacts
Leading in China and Russia
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Innovative product development:
– SpringerLink: 600 consortia customers and 35,000+ institutions worldwide
– Springer Open Choice, BioMed Central, Briefs, Theses, Images
– 51,000+ eBooks and MyCopy
– 216 eReference Works
• Over 1/5th of Nobel prize winners are Springer authors, includes almost all of the recent
winners working in science.
Number of English-Language Journals
Published in 2011
Medicine
Science & Technology
Social Sciences & Humanities
Number of English-Language Book Titles
Published in 2009
Medicine
Science & Technology
Social Sciences & Humanities
Springer
2,039
Elsevier
1,904
3,959
Springer
Informa
3,408
2,459
OUP
Informa
1,707
1,566
CUP
WileyBlackwell
1,444
Sage
Palgrave
Macmillan
1,274
Elsevier
1,260
1,201
572
CUP
268
WileyBlackwell
WK Health
252
Sage
OUP
241
WK Health
(English-language academic/scholarly journals only; Springer including BioMed
Central, Springer Medicine and Springer Fachmedien)
779
327
(Data from www.puballey.com; if a book is published simultaneously in hardand paperback editions, only the hardback edition was included)
Our ambition for Brazil
• Develop a representativeprogram of
theverybestjournalsfromtheregion
• Lay thefoundationsfor a growingbook and
referenceprogrambased on thework of
theregion‘sleadingscientists
– Cooperatewithleadinginstitutions
– Co-publish and develop Journals
– Co-publishBook Series
– Provideeditorialsupport
• Author Workshops and Guidance (e.g. Edanz)
• Publishing infrastructure
• Professional publishingexperience
eFirst Publishing
Springerlink.com
eFirst – rapid online publication
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Springerlink content database is the central access point for researchers in Science, Technology
and Medicine, containing 5 million journal articles and book chapters
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All new Springer books are first published as eBooks and in many countries we offer a
~50 BRL black&white PB version called MyCopy for institutions who buy access to the eBooks
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Springer Book Archive project
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More than 70 000 titlesavailablefordigitisation
eBooks are compatible with the well-known eReaders, iPad,
Kindle, Nook.
SpringerLink serves 600 consortia and more than 35,000 institutions worldwide
eBook
Strategy Moving Forward
Springer eBook Strategy:
– Quality: you are in good company
– Global reach = Global influence
– Speed: get your ideas out there quickly
– Findability: apply search engine optimization features
– Formats: state-of-the-art online e-book platform; print-on-demand technology;
MyCopy; Mobile Devices
– Ideal in geographically-challenged locations (the Amazon!)
– Ready for next generation integration in content databases with linking
SpringerLink.com –
integrated platform for eJournals& eBooks
SpringerLink Journal Example
SpringerBriefs
Introduction of New Product Types: SpringerBriefs
• Providing a format for publishing ideas somewhere between a research
article and a book
• Hot topics and comprehensive tutorials
• Typically 100 pages
• Easy 2 pages contract and rapid publication
• Organized in focused series
SpringerTheses
Project Concept
„Best of the Best“
• Top-rankedinstitutesfromaroundtheworldinvitedtonominatetheirbestPh.D. theses
for a Springer Thesis Prize*
Pilot project in Chemistry and Physics and
related fields such as Astrophysics, Materials,
Nanoscience, Chemical Engineering, Complex
Systems, Biotechnology and Biophysics
* 1000 BRL award plus publication of the entire thesis in the series
Criteria for Nomination
To qualifyfornominationthethesis must fulfillallof thefollowingcriteria:
• Presents a significant scientific advance.
• Written in good English.
• Recent – passed less than a year ago.
• Foreword by the supervisor outlining the significance of its content.
• The thesis should have a clearly defined structure with an
introduction accessible to scientists not expert in the field.
• If the thesis includes previously published material, permission to
reproduce this must be gained from the respective copyright holder.
First Reactions
“I very much
welcome this
initiative”
“I am a strong
supporter of
the idea”
“I am very glad
that quality is at
the heart of your
programme”
Images with good descriptive captions are separately stored in a
searchable database for easy discovery of graphical information.
Open access
Whatis Open Access?
The article is universally and publicly accessible via the Internet, in an easily
readable format and deposited immediately upon publication, without embargo.
Copyright remains with the author
Creative Commons
“The author or copyright owner irrevocably grants to any third party, in advance
and in perpetuity, the right to use, reproduce or disseminate the research article in
its entirety or in part.”
The publication fees are covered by the author or by research funds.
No subscription fees are paid by the libraries.
Open Access options with Springer
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Definitions
– Free Access: authors, universities, societies are not paying for public access (SciELO).
• Includes temporary public access of subscription materials for promotion reasons
– Open Access: authors, universities, societies pay for public access.
• Green Open Access: author versions in public repositories (for example arXiv).
• Gold Open Access: final versions are publicly accessible on publishers Web site.
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Springer (Green by default)
– Articles in subscription journals = Open Choice (Gold)
• Article fee = ~5000 BRL, author is given choice after acceptance of article
– Articles in full open access journals = SpringerOpen or BioMed Central (Life Sciences)
• Article fee = between 1100 -2990 BRL, paid in many different ways.
• Signing up institutional (university, society) members who pay for the authors.
Science in Brazil
In Brazil, the numbers go up fast
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R&D spending 8% growth annually since 2005
Fast growing scientific production (17% per year vs. 3% globally)
Close to 200 universities
# of students > Germany & UK combined (about 4 million)
Strong government policy and investments to grow the country’s scientific impact
55% of the research output of Latin-America comes from Brazil
The 6th economy in the world with:
GDP ~2 trillion USD
~1.5% of this is spent on
Science & Technology (= ~30 billion USD).
Emerging KnowledgeEconomies
Source: Thomson Reuters Web of Knowledge SM
Science Output of Citable Documents from the Region (SCImago, 03/2012)
Country
2007
% 2010
Citations
per document
in 2007
Brazil (13)
30 040
+44
43169
5.69
Mexico
10 505
+27
13326
5.80
Argentina
7 230
+28
9237
7.13
Chile
4627
+34
6199
7.17
Colombia
2178
+89
4111
5.83
Cuba
1473
+14
1674
3.00
Venezuela
1703
+5
1782
4.30
USA (1)
354 976
+29
457 642
11.64
China (2)
203 626
+55
315 768
4.02
UK (3)
111 020
+11
123 756
10.48
Germany (4)
99 082
+20
119 216
10.77
Holland (14)
32 926
+15
37991
12.68
Size of the market and Focus Fields
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Brazil top 5 fields of the 43 000 citable articles published in 2010
– 27% = Medicine, Tropical Medicine, & Public Health
– 20% = Agricultural & Biological Sciences
– 10% = Biochemistry, Genetics, and Molecular Biology
– 6% = Physics and Astronomy
– 6% = Chemistry
Springer Author
Mapper
2008: 2268
2009: 2731
2010: 3545
2011: 4898
BMC submitting
authors
2008: 162
2009: 219
2010: 302
SciELO
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Scientific Electronic Library Online, has more than 850 free access journals from all of Latin America,
Spain, Portugal and South Africa (233 from Brazil)
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About 50 journals in English language, most others are hybrid (PT, ES, EN) and gradually switching to
English only.
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Springer offers to work with SciELO and introduce APCs
– Means income for the societies and funds for investment
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With Open Access we can have articles on SpringerLinkandSciELO,
– Means more international visibility
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Requested partnership to start new OA journals
Springer editors add a journal development strategy
Societies receive an annual report
Springer and Brazil
Our office in São Paulo, the heart of a metropolitan area
with 20 million people
AvenidaPaulista
Springer distributes Journals from Brazil, increasing collaboration
Since 2009
Since the early
1990s
Since 2010
Since 2011
As of 2012
Focus areas to develop journals
Factors for Success
– International Diversity: authors, editors, editorial advisory board members.
– Positioning: does the journal offer a unique perspective or focus.
– Local strengths: which expertise is local, but triggers a global interest?
– If a regional journal, how does it compare with other journals from the same area?
Will it enrich coverage in a subject or provide a regional perspective?
– Peer review system and international editorial conventions
– Proper English language, suggesting services such as Edanz is providing
– Citation Data Analysis
– Timeliness of publication
– Market Share and Growth
– Financial sustainability
Library Advisory Board Activities in Brazil
Discuss and share our strategies and future activities with the directors of main Brazilian
university, academic, and scientific institutional libraries by increasing the dialog among our
institutions to become, more and more, partners.
•vision of editorial activities in Brazil
with the new office
• increase the knowledge of the
existence (and possible
partnerships) of scientific journals
owned by universities
• support the university efforts on
training authors on how to write
scientific articles and manuscripts
How to Publish a Book with Springer?
Get in touch with us!
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1) Author fills out book proposal form
– Topic and Title
– Level: research, graduate or undergraduate
– Uniqueness: new results, better explanation, competing books outdated
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2) Springer subject expert evaluates proposal, may ask changes
3) Review by fellow scientists
4) Discussing publishing agreement: date of delivery, financial rewards
5) Manuscript delivery
6) Book production
7) Announced to the market, promotion
8) Publication
9) Distribution and Sales
10) New edition
Thankyou
Obrigado
Journal Basics
Why do wepublish?
The Real Reason
Exchange of
Ideas
More Rapid
Scientific
Progress
All ScientistsareAuthors
Why do wepublish?
The PracticalReason
Funding
Bodies
Grant
Writing
Researchers
Journal
Publication
Where do wePublish?
Where do wePublish?
Measuring Quality
Impact Factor Calculation
2011 Impact Factor:
Cites in 2011 to items published in 2010 + 2009
Total 2010 + 2009 Articles
ISI Impact Factorscalculatedfromthemonitoring of ~8000 journals
SCOPUS Impact Factorscalculatedfromthemonitoring of ~16000 journals
Where do wePublish?
Caution!!!
Impact FactorsMeasure:
– thePopularity of a Science/topic
– theamountscientists in thosedisciplineswrite
Example:
Biomedical journalsusuallyhavemuchhigher Impact Factorsthan Engineering journals
The science in bothisgood but thenature of thesciencedictates a different rate of
publication