Microsoft Evangelist Presentation

September 13, 2012

Shared Goal: Drive Developer Success with Mobile

Protect & Grow the Microsoft Developer Ecosystem Drive rich apps with native experiences Make it fast, easy and fun for developers

Over 170,000 developers building Consumer & Corporate apps & Games

Popular Xamarin & MonoGame Games

Bastion Draw A Stickman Infinite Flight Monster Stack 2 Bye-Bye Brain Smashing Planets

Guest Customer: Hitcents

Hitcents is a game developer & provides custom development services Draw A Stickman available for iOS and soon Android & Windows 8 View video @ xamarin.com/generationX

“Xamarin made it possible for us to get Draw A Stickman developed for Windows 8. We saved thousands of engineering hours and months of development time. “

Chris Mills, President, Hitcents

Guest Customer: Ceton

Family of mobile apps that lets users manage Windows Media Center PC from anywhere Available for iOS, Android, Windows Phone and soon Windows 8 View video @ xamarin.com/generationX

“We were able to achieve over 65% code re-use across iOS, Android and Windows platforms. We are excited to bring our apps to Windows 8 thanks to Xamarin.

”

- James Montemagno, Mobile Lead, Ceton

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OVERVIEW

Achieve Broad Reach. Quickly.

Be on the devices your app end users expect Speed time-to-market with up to 90% code sharing

Native UI, Features and Performance. No Compromises.

Complete access to iOS & Android UI and APIs Native binary, not interpreted, for responsive, fluid performance under the most demanding app scenarios Infinite Flight TouchDraw Rdio

Rich IDE Support

Point and Click UI generation Code completion to explore iOS and Android APIs Powerful debugging on device or simulator Use Visual Studio or our own cross-platform IDE

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DEMO

Top Challenges: Native is a Must

Fast time-to-market Powerful IDE support Code sharing & re-use

“The biggest mistake we made as a company was betting too much on HTML5 as opposed to native.

”

Mark Zuckerberg, CEO, Facebook Xamarin is the only platform providing full native performance and features across device platforms

Top Challenges: Heterogeneous Device World

Fast time-to-market Code sharing & re-use sharing and re-use, Xamarin empowers developers to get to market quickly with iOS, Android and Windows apps

Top Challenges: Native developers are scarce & expensive

Xamarin allows businesses to leverage existing teams, skills & tools

“Xamarin’s platform enabled our engineering team to become native mobile developers almost overnight, eliminating the expense of hiring scarce, expensive platform-specific developers.

” David Fuller, Vice President of Software R&D

April &July, 2012 Freelancer.com, Q-Q growth

Impact: Protect and Expand Your Developer Ecosystem

Stop .NET developer attrition to Objective-C Convert XNA developers to Windows 8 Entice iOS & Android developers Convert Silverlight & ASP.NET developers to mobile

Microsoft Evangelist exclusive program: Generation X

Free Evangelist licenses Give-away Licenses for Events

www.xamarin.com/generationX

Calls to Action

✔ Fire up Xamarin to see how fast, easy and fun it is to build great apps ✔ Play with Xamarin apps on your devices ✔ Identify app publishers that need this solution ✔ Work with us to make them successful ✔ Check your mail for our Microsoft Evangelist care package ✔ Call Nat if you need anything

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Thank You

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Additional Slide Assets

Xamarin for iOS Development MonoTouch

•Write for

iPhone

,

iPad

and

iPod

using C# •Brilliant performance: apps compiled to

native binaries

•Complete access to Apple’s APIs and UI controls •Complete .NET framework

Xamarin for iOS Development MonoTouch

• Design screens with Xcode (or hand-craft in C#) • Advanced debugging on simulator and devices

Xamarin Tools MonoDevelop IDE

• Auto-complete, refactoring, debugging, simulator-integration • Cross-platform solutions make code sharing easy iOS & Android on Mac Android on Windows

Xamarin for Android Development Mono for Android

•Write for

Android

using C# •Complete access to Android’s APIs and UI controls •Complete .NET framework •Develop on Windows inside Visual Studio (or Windows & Mac with MonoDevelop)

Xamarin for Android Development Android Designer

• Drag and drop • Target screen-size, orientation, Android versions & more • Saves standard Android XML • Right inside Visual Studio and MonoDevelop

Xamarin Tools Visual Studio Plug-in

• Android development with C# has first-class support • Autocomplete, debugging, UI designer