Transcript A Business Proposal

A Business Proposal
New World Expeditions
Christopher Columbus
Mission Statement
“As Admiral of the
expedition fleet, I pledge
to channel our top
resources in order to
realize a single goal:
Mastery of world trade.”
Christopher Columbus
World Trade Market Share
Portugal
22%
England
32%
Spanish trade less than one
fifth of European total!
All Other
28%
Spain
18%
Proposed Expedition to the Indies
A new route to the Indies
will bring:
 More Trade
 New Land
 Increased Revenue
Proposed Trade Route
Current routes east and
southeast are long,
dangerous journeys to
Cathay and the Indies
New route westward is
shorter, safer, and
unexploited by the English
and Portuguese
Fleet Organization
Christopher Columbus
Admiral
V.Y. Pinzón
M.A. Pinzón
C. Columbus
Captain, Niña
Captain, Pinta
Captain, Santa Maria
J. Niño
M.A. Pinzón
J. de la Cosa
Master
Master
Master
S.R. de Gama
C.G. Xalmiento
P. Niño
Pilot
Pilot
Pilot
Expedition Schedule
1491
Select Flagship
Outfit ships
Hire crews
Sail to Indies
Pick up gold
Sail back to Spain
1492
1493
Risks and Safeguards
Potential Problems
Solutions
Navigational Dangers
New, more precise
navigational aids
Weather
Experienced officers
Pirates
Trained military will
accompany ships
Estimated Budget
1491
1492
Ships
725,000
870,000
Personnel
350,000
480,000
Supplies
125,000
210,000
Weapons
50,000
90,000
1,250,000
1,650,000
Total
(In thousands of ducats)
Requested Assistance
 An
investment of D1,000,000
(reimbursable from profits)
- A royal charter for ship
supplies
- Royal contracts
 Diplomatic papers to assist in
potential negotiations
Estimated Revenue
10
Proposed
Route
9
8
Current
Route
7
6
(In millions of ducats)
5
4
3
2
1
0
1493
1495
1497
1499