Transcript Community Relations & Traffic Safety

The Automobile Club of Southern California
Community Relations &
Traffic Safety
Anita Lorz
Manager, Community Relations and Traffic Safety
[email protected] (714) 885-2311
Community Relations & Traffic Safety
Auto Club has been a recognized and well respected
corporate citizen and contributor to the well
being and quality of life in the communities we serve for over
a century.
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Advocacy, Research Analysis and Traffic safety
outreach
Key Focus areas
Senior mobility
Teen driving
Child passenger safety
DUI
Senior Mobility
Research, Education & Programs
AAA Educational Tools
Roadwise Review
− Available to members and non-members
− Over 500 donated to senior centers & libraries
throughout the state
• Carfit
− Assesses how well the senior and vehicle work
together
− Opportunity to meet with an Occupational
Therapist
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The Vehicle: CarFit
CarFit
Helping Mature Drivers Find Their Perfect
Fit
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Trained personnel will conduct a 15 minute review with each senior driver
to identify and address how their vehicles “fit” them.
At the end of the program, participants are given handout educational
materials on safety issues and local resources to assist the older driver on
any recommended follow-up action.
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Developed with the American Society on Aging and a collaborative
effort among three nationally recognized organizations:
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American Occupational Therapy Association
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AARP
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AAA
The CarFit Checklist
• Safety Belt Use
• Steering Wheel Tilt
• Head Restraint Setting
• Positioning to Air Bag
• Line of Sight Over
Steering Wheel
• Positioning to gas/brake
pedals
• Mirror Adjustments
• Operation of Parking
• Brake/Ignition Key
• Operation of Other
• Vehicle Controls
AAA Roadwise Review: A
Tool To Help Seniors Drive
Safely Longer
•Scientifically validated screening tool
•Roadwise Review is a tool that enables
older drivers to identify and address
physiological changes which could affect
driving.
•Both PC and Mac versions on CD-ROM
•Takes about 30 minutes to complete
•Allows seniors to take it in the privacy of
their own home with a partner
AAA Roadwise Review
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The skills tested in Roadwise Review™
include:
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Leg Strength and General Mobility
Head/Neck Flexibility
High- and Low-Contrast Visual Acuity
Working Memory
Visualization of Missing Information
Visual Search
Useful Field of View
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Smart Features for Mature Drivers
•Criteria developed in
collaboration with the University
of Florida
•Highlights features for mature
drivers related to:
•Ergonomics
•Comfort
•Safety
•Value
More at:
www.aaa.com/seniors
Current offerings for Mature Drivers
Teen Driver Safety
Research, Education & Programs
Dare to Prepare
Dare to Prepare is a 90-minute curriculum targeting
pre-GDL teens and parents. The workshop is available in
Southern California at various locations.
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Dare to Prepare Program Focus
State and National GDL components
Parent’s and Teen’s role and responsibilities
Practical tips on teaching teens to drive
California-specific Parent Teen Driving Agreement
Included Driving School and Insurance information
Interactive Activities
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Parent Report Card
Distracted Driving Activity
Facebook Game
1 in 5 Exercise
Driving Dollars
Activities for teens
Teen Driving Safety Fairs
Motor vehicle crashes continue to be the leading cause of deaths for
teens. To help reduce these tragic occurrences, the Auto Club hosts a
series of traffic safety fairs for teen-age drivers and their parents around the
Southland
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Teen Driving Fairs are designed to educate teens, parents and
Community members about local groups, agencies and organizations that
provide support and resources for young drivers and their parents
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The fair is free to the public and offers information on a wide range of
teen driving safety topics
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The fairs feature a special teen “Car check,”
distracted driving demonstrations, under
the hood education, and structured
education sessions hosted by safety experts
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Teen Driving Safety Fairs
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Collaborative community events targeted to
members and non-members
Host three to five event each year throughout
Southern California
Driver-Zed
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Driver-ZED is a computer-based DVD software program that
helps novice drivers recognize and avoid driving hazards.
The Driver-ZED DVD puts teens into 100 live-action situations –
the equivalent of several years of actual driving. They face
everything from a child chasing a ball into the street to dangerous
two-lane passing.
Driver-ZED offers four kinds of challenges across multiple
venues of highway driving, in-town driving, driving in the
country, and driving through work zones.
The Auto Club offers Driver-Zed free of charge to teens who
participate in the Teen Car check portion of the Teen Driving
Fairs
The Driver-Zed program is also offered as an incentive at many
of our additional community events
Child Passenger Safety
Education & Programs
Child Passenger Safety Physician Tool Kits
•Goal - Create and evaluate effectiveness of CPS AAA-branded
educational materials tailored for medical offices
•Develop and test materials in English and Spanish
•Uses Health Belief Model as a basis for material development
•Auto Club Southern California has trained staff
from USC Women & Children’s Hospital and WIC
Clinics in Santa Ana, which are currently utilizing
the kits with their patients.
•Current Marketing efforts under way to
implement to other locations
Child Passenger Safety Physician
Tool Kits Contents
School’s Open-Drive Carefully!
•The greatest threat children face today is motor vehicle crashes. While
walking, cycling or as a passenger in a motor vehicle, these crashes are the
leading cause of death for children ages 3 and older
•The majority of child pedestrian fatalities occur at non-intersections.
Contributing factors include a child’s tendency to dart into the street
without looking for oncoming traffic and little instruction for children on
the right way to cross the street.
•A national survey of speeding in school zones found that
two-thirds of drivers exceed the posted speed limit during
the 30-minute period before and after school.
•Used widely by schools and communities across the
nation, AAA's annual School's Open - Drive Carefully!
program uses colorful graphics and a wide variety of
products and publications to deliver this important safety
message.
Law Enforcement
Resources
Digest of Traffic Legislation and Vehicle
Code Booklets
•The Digest of Traffic Legislation presents Senate and Assembly measures
that were enacted into law the previous year, as well as changes to the
Vehicle Code.
•The supplemental Principal California Vehicle Code Sections, commonly
referred to as “Cheat Sheets” are a great tool for law enforcement officers.
•The Auto Club offers these materials free of charge
to law enforcements agencies and traffic safety
professionals throughout Southern California
every year.
Law Enforcement
CPS Roll Call Video
•Part of the CA SHSP Challenge 4: Increase use of
Safety Belts and child safety seats
•Developed in partnership with Livermore
Police and AAA Northern California
•Can viewed on the Clubs
RoadAhead website
DUI Initiatives
Current DUI Education and Policy Efforts
•DUI Forum
•RBS Training
•Public Information Campaign
•Working with City, Law Enforcement on ordinance to incorporate RBS
training to restaurants and retail outlets
•DUI Justice Link
•Tipsy Tow (New Years Eve)
•Educational materials
Free Educational Resources
•Alcohol Related
•Bicycle Safety
•Child Passenger Safety
•Driver Education
•Law Enforcement Resources
•Mature Driver
•Pedestrian Safety
•School Bus
To order materials, contact: (800) 541-5552