Transcript Chapter 7: Using an Income Statement to Guide a
Entrepreneurship and Small Business Management Chapter 13
Using Financial Statements to Guide a Business
Ch. 13 Performance Objectives
Understand an income statement.
Examine a balance sheet to determine a business’s financing strategy.
Use the balance sheet equation for analysis.
Perform a financial ratio analysis of an income statement.
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Ch. 13 Performance Objectives (continued)
Calculate return on investment.
Perform same-size (common-size) analysis of an income statement.
Use quick, current, and debt ratios to analyze a balance sheet.
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 3 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Financial Statements
Entrepreneurs use three basic financial statements: Income statement Balance sheet Cash flow statement Together, these financial reports show the health of a business at a glance.
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Income Statement
Shows profit or loss over a particular time period Revenues > Expenses = Positive Balance Expenses > Revenues = Negative Balance Prepared monthly Serves as a scorecard; helps reveal problems Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Parts of an Income Statement
Revenue COGS/COSS Gross profit Other variable costs Contribution margin Fixed operating costs Earnings before interest and taxes Pre-tax profit Taxes Net profit/(loss) Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 6 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Income Statement: Basic Format
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 7 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Income Statement Calculations
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 8 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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A Simple Income Statement
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 9 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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An Income Statement for a More Complex Business
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 10 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Balance Sheet
Called a “point-in-time” financial statement because it shows the state of a business at a given moment Typically prepared quarterly and at the end of the fiscal year (12-month accounting period chosen by the firm) Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 11 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Parts of a Balance Sheet
Assets—things the company owns that are worth money Liabilities—the company’s debts that must be paid (including unpaid bills) Owner’s Equity (OE)— Assets – Liabilities = OE Also called “net worth” The amount of capital in the company Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Balance Sheet (Horizontal Format)
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 13 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Types/Examples of Assets
Current assets—cash, items easily turned into cash, and items used within one year Accounts receivable Inventory Supplies Long-term assets—items that would take the business more than one year to use Equipment Furniture Machinery Real estate Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Types/Examples of Liabilities
Current liabilities—debts scheduled for payment within one year (includes portion of long-term debt due within the year) Long-term liabilities—debts to be paid over a time period longer than one year Examples of liabilities: Accounts payable (bills) Loans from banks, family, or friends Mortgages Lines of credit Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 15 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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The Balance Sheet Equation
Assets – Liabilities = Owner’s Equity (OE)
or
Assets = Liabilities + Owner’s Equity
or
Liabilities = Assets – Owner’s Equity
(Net worth and capital are other names for OE.) Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 16 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Total Assets Must Equal (“Balance”) Total Liabilities + Owner’s Equity
If an item was financed with debt, the loan is a liability.
If an item was purchased with the owner’s (or shareholders’) money, it was financed with equity.
Liabilities and owner’s equity pay for all assets.
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 17 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Analyzing Balance Sheet Data
Compare balance sheets from two different points in time to see progress.
Calculate the percentage of change between the reports for each line item.
An increase in owner’s equity is one way to measure success.
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 18 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Income Statement Ratios
Express each line item as a percentage of sales to see the relationship between items.
Sales Less total COGS Less other var. costs Contribution margin Less fixed op. costs Profit Taxes Net profit/(loss) Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin
Amount (M)
$10 $ 4 $ 0 $ 6 $ 3 $ 3 $ 1 $ 2 19
Calculation
($10 ÷ $10) x 100 ($4 ÷ $10) X 100
% of Sales
100% 40% ($6 ÷ $10) X 100 ($3 ÷ $10) x 100 ($3 ÷ $10) x 100 ($1 ÷ $10) x 100 ($2 ÷ $10) x 100 60% 30% 30% 10% 20% © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Return on Investment (ROI)
Entrepreneurs “invest” time, energy, and money because they expect a “return” of money or satisfaction.
Return on investment (ROI) measures return as a percentage of the original investment.
(Net Profit ÷ Investment) X 100 = ROI% Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 20 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Things Needed to Calculate ROI
Net profit—amount the firm has earned beyond what it has spent to cover costs Total investment—start-up investment plus any additional money invested later Period of time for which you are calculating ROI—typically one month or one year Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Return on Sales (ROS)
ROS is also called the “profit margin” because it is an important measure of business profitability.
Net income ÷ sales = ROS To express this ratio as a percentage, multiply it by 100.
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 22 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Volume and Price Impact ROS
ROS
Very low Low Moderate High Very high
Margin Range
2-5% 6-10% 11-20% 20-30% 30% and up
Typical Product
Very high volume OR very high price High volume OR high price Moderate volume AND moderate price Low volume OR low price Very low volume OR very low price Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 23 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Common-Sized (“Same-Size”) Analysis
Lets you compare income statements, even if sales amounts vary.
Compare your expenses with those incurred by other businesses in your industry, or for your own company at different points in time.
Operating ratio—expresses what percentage of sales dollars a particular expense item is using up Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Quick and Current Ratios
Quick Ratio:
(Cash + Marketable Securities) ÷ Current Liabilities Marketable securities—investments such as certificates of deposit or Treasury bills If the quick ratio is greater than one, there is enough cash to cover all bills (but not loans) within 24 hours.
Current Ratio:
Current Assets ÷ Current Liabilities If the current ratio is greater than one, the business could sell some assets to pay off its debts.
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Debt Ratios
Debt-to-Equity Ratio: Total Debt ÷ Equity Indicates how many dollars in the business were provided by owners/investors Example: A ratio of 1-to-1 means for every $1 of debt, the company owns $1 of assets.
Debt Ratio: Total Debt ÷ Total Assets Indicates how many dollars in the business were provided by creditors Example: A ratio of 0.5 means the company is in debt for 50% of its assets.
Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 26 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Operating Efficiency Ratios
Collection-period ratio—measures the average number of days that sales are going uncollected Receivable turnover ratio—measures the efficiency of your company’s efforts to collect receivables Inventory turnover ratio—measures how quickly inventory is being sold Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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Formulas for Calculating Operating Efficiency Ratios
Collection-Period Ratio:
Average Accounts Receivable (Balance Sheet) Average Daily Sales (Income Statement) = # of days
Receivable Turnover Ratio:
Total Sales (Income Statement) Average Accounts Receivable (Balance Sheet) = # of times
Inventory Turnover Ratio:
Cost of Goods Sold (Income Statement) Average Inventory (Balance Sheet) = # of times Entrepreneurship and Small Business Management, 1/e By Steve Mariotti and Caroline Glackin 28 © 2012 Pearson Education, Upper Saddle River, NJ 07458.
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