Tourism Activities - Wilmington Air Park

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Transcript Tourism Activities - Wilmington Air Park

Facing the Challenge and Beating the Odds

The Team

Kevin Carver – Executive Director, Clinton County Port Authority Carolyn Chisano – President, Chisano Marketing Group David Lotterer – Vice President, Supply Chain & Logistics Solutions, Jones Lang LaSalle Americas, Inc.

Setting the Stage

1929 1940 1942 1972 Airport opened, small hangar built Civil Aeronautics Authority took control of Wilmington Airport for use as an emergency landing field The Army Air Corps took over the airport, renaming it Clinton County Army Air Field. With the establishment of an independent U.S. Air Force in 1972, the installation was renamed Clinton County AFB and primarily supported Air Force Reserve flight operations and training.

The Base decommissioned as an Air Force installation and the Community Improvement Corporation (CIC) began developing it as the Wilmington Industrial Air Park.

Setting the Stage

1980 2003 2009 2010 Midwest Air Charter was acquired by Airborne Freight Corporation creating Airborne Express. The airfield was renamed Airborne Air Park.

DHL’s purchase of Airborne Freight Corporation resulted in the ownership transferring to DHL.

1962

DHL announced its departure from domestic package delivery and moved operations to CVG.

The Wilmington Air Park was donated to Clinton County Port Authority in June. The Air Park never went dark.

Setting the Stage

2008-2010 8,000 employees lose their jobs; cascade effect as other businesses are forced to close or lay employees off National news stories picturing Wilmington as the poster city for failed economy and businesses Volunteer Board takes on management and running of a 1,900-acre airport How do you take a multi county asset and job generator and redevelop it to be better, stronger, more diversified.

Everyone had ideas – some the same things, some wildly outside the box Luckily in the time when the Air Park was winding down as a home to DHL, groups were working in the background to begin its redevelopment. One of the plans already in play was to look at air park with new eyes.

Redevelopment Plan

The primary goal of the redevelopment study was to identify potential economic development opportunities for Wilmington Air Park.

Conducted by authorities in their fields, the study took nine months and gathered input from Community and Business stakeholders locally and regionally.

They study was funded by the U.S. EDA and the State of Ohio.

Redevelopment Plan Process

Visioning Analysis Synthesis Community Outreach Physical Site Financial Strategy Historical Data Goal Setting Evaluation Criteria Stakeholder Committee Market Analysis Regulatory Analysis S.W.O.T.

Governance Strategy Regulatory Strategy Land Use Strategy

Tools

Data Driven Process Stakeholder Meetings Reverse Location Selection CAD Drawing review Location Quotient Community Meetings Statistical Analysis Site Analysis Employment Data

Reverse Location Selection

Recommendations

• Financial Stabilization • Leverage proximity to WPAFB • Explore domestic commercial aviation uses • Investigate and pursue international air cargo • Expand MRO operations • Consider non-aviation uses • Configure / modify sort buildings • Utilize incentives to fund future investment in facilities and infrastructure

Land Use Plan

• • Considers current and targeted future uses Flexible and dynamic as the Air Park grows

Target Industries

“Aviation Business Park” • International Air Cargo • Aerospace/Military Manufacturing • Research Development & Testing • Maintenance Repair and Overhaul Non-Aviation Uses • Office • Manufacturing • Ground Logistics

Next Steps

Take the results of the Redevelopment Study and translate them into a work plan Bring JLL on board for representation Bring Chisano Marketing Group on board

Marketing Plan

Redevelopment Study Collaborate with JLL Short and Long Term Objectives Target Audiences Strategy Tactics Budget

Branding

Old Logo New Logo

Apply the Brand – Signage

Web Site

Opt-in Database SEO Interactive Maps

Electronic Newsletter

Electronic Advertising

Print Advertising

Media Relations

Target Trade Publications Aviation Week Site Selection Air Cargo Logistics Management Aerospace Manufacturing

Trade Shows

Support JLL Attendance at Shows Ohio UAS Conference Mini UAV Promotion

Partnerships

MANY MORE…Government, Businesses, Educational Institutions, Community Members, Media

Sales Materials

Air Park Brochure Building Brochures Emails Promotional Folder

Target Marketing

Broker Outreach

JLL Academy

Events

Successful Public Projects Inland Ports Conference

Proposals

Wilmington Air Park

Using the Redevelopment Plan as a guide Increase MRO capabilities with new Hangar State Supported 259 New Jobs when complete Use of many local / regional contractors in construction

Revolving Loan Fund

$1.3 Million available Advisory Board in place Draft RLF Plan and work with US EDA for approval RLF Coordinator

Current Activity

Tourism Activities

East Coast Timing Association (ECTA) Sports Car Club of America (SCCA) and Miami Valley Sports Car Club (MVSCC) Avengers Filming 2013 impact is over $1.6 mm to local community

UAS Activity

UAS Activity DDC/AFRL early contacts AFRL COA activity SCC COA activity Participation in FAA SIR response and plan Ohio UAS Conference exhibitor AUVSI participant with Ohio

Wilmington Air Park Advantages

Great Land and Air Access Skilled Workforce Low Cost, Low Overhead Significant Amount of Available Space Modern Aviation Infrastructure 300+ acres Available for Development

Questions