Transcript Introducing SAP HANA Analytics

Analytics for Non-Analytics People –
Winning in 2013
James Fisher, VP Product Marketing, Analytics
@jamesafisher
21st January 2013
Analytics in 2013
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447
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Why Analytics Now?
The new information consumer…
Responsive
Engaging
Accessible
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10%
75%
today
by 2020
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…and the power
of intelligent
connections
+1 Billion People
+15 Billion Devices
(88x)
650 Billion DVD’s
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How To Think about
Analytics in 2013
Imagine Innovate Industry
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Business Transformation
through Technology Innovation
Enable the real-time enterprise
Deliver new experiences
Unwire the business
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Informed Executive
Empowered Consumer
Aligned Operational Worker
Adaptive Analyst
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More on-time departures
Loyal customers
Seamless and enjoyable travel experience
Safer traveler
Intelligent Airport
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Aerospace Demo
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Analytics win story
Used Excel for reporting
Limited ability to analyze business
BI vision from top management
Win over Cognos
Quick Link: /go/analytics
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Analytics solutions from SAP
Mobile
Predictive
Analytics
from SAP
Collaboration
Enterprise Information
Management
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Cloud
SAP HANA
Data
Warehousing
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Predict in 2013
3B adjacent market
Capitalize on leadership position
Top 3 analytics & D&T priority
GTM ready – Data 2 decision bundle!
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Fraud in 2013
$3.5 Trillion
Technology is absent from
the solution
Launch of SAP Fraud
Management in March
HANA High Performance App
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Mobilize in 2013
Most downloads of any mobile app
Explorer is the #1 App on HANA
MOBI - mobile app for
all BI and EPM content
HTML 5 Dashboards delivered
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3B market
7 Figure deal potential
Leader in Gartner CPM MQ
BPC- killer app for HANA!
Plan in 2013
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Analytics with ERP
Analytics with CRM
Analytics with Mobile
Analytics with D&T
Better together
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Focus 2013 – Data to
Decision bundles
Sell mega $$$$ deals
Laser sharp targeting
Grow deal-size easier
Create new value
https://community.wdf.sap.corp/sbs/community/data_to_decision
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Introducing SAP HANA Analytics
Traditional Stack = $15
DBA and
IT Costs
$4
SAS Predictive
$2
BusinessObjects BI*
$1
$3
TCO Reduction
by Approx 60%
SAP HANA Analytics = $6
Teradata/Exalytics
DBA and IT Costs
$1
Informatica ETL
$4
Oracle DB
(e.g. Exadata)
$2
SAP HANA Analytics
Data
To
Predictive
BI Suite
Decision
$4
HANA Enterprise
*SAP BusinessObjects business intelligence (BI) solutions; SAP solutions for enterprise information Management (EIM);
Built by Sanjay Poonen, Copyright SAP, Representative figures based off CIO interviews, showing approximate proportional quantities of IT spending in Analytics
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The opportunity is endless
Sybase IQ
Industry
Add-ON
BI Suite
Data
Integrator
Retail
High Tech
Oil & Gas
Consumer Products
Telco
SAP HANA
BI Suite
Industry
Add-ON
Predictive
Analytics
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Etc.
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Introducing Intelligent
Merchandising
SAP HANA
ANALYTICS
Retail
Add-On
+
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Retail Demo
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Intelligent Enterprise by Industry
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The NEW Analytics iPad App:
Explore-Discover-Sell
Home Page
Industry / LoB
Selector
Explore: Whiteboard
Presentation
Industry / LoB
Elevator Pitch
Industry / LoB
Solution Details
Discover: Analytics
Solutions
Industry / LoB
demos
Customer Success
Stories
Click here to download!
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Innovate  Industry  Imagine
Its Better with Analytics!
Target and transform!
Double your deal with mobile!
Leverage sales tools today!
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Thank you
James Fisher
VP Product Marketing, Analytics, SAP
[email protected]
@jamesafisher