2012 Economic Census Update

2014 AL SDC Annual Affiliates Meeting October 3, 2014 Andy Hait U.S. Census Bureau

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Outline

 Census Economic Programs Primer  Our New business.census.gov Site  What’s Been Released So Far  What’s Coming Up (Industry Series, etc.)  Other New Offerings

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Census Economic Data

 Monthly and Quarterly Data  Leading Economic Indicators, like

Monthly Retail Sales

 Annual Data 

Annual Survey of Manufactures

 The Economic Census and Related Programs

Key Economic Census Terms

 NAICS (North American Industry Classification System)  Our primary data dimension  Establishments (vs. Companies, Firms, etc.)  Our collection/tabulation level  Employers (vs. Nonemployers)  EC only covers employer businesses  U.S. Code Title 13 and 26  Protects business privacy

Business.Census.Gov

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Main

Page

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Release Schedule

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Advance Report

  National-level data at 2- and 3-digit NAICS Released on March 26 th , 2014

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Industry Series

     Started in May 2014 National-level only, but… data More detailed Products data NAICS NAICS Changes… $313

Broad Beauty Salon Product Line Receipts: 2007 ($ Millions)

$303 $575 $845 $403 Hair care services Resale of merchandise $956 Skin care services $1 100 Nail care services Massage services $14 747 Rental of non-residential space Hair removal services Receipts for all other services Other $572 4% Perms $642 4% Hair styling $1 460 10%

Detailed Beauty Salon Product Line Receipts: 2007 ($ Millions)

Hair coloring & tinting $3 723 25% Hair cuts $8 350 57%

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New Industries for the 2012 Economic Census

 New and emerging industries  Breakout of solar , wind , geothermal , and biomass electric power generation 221119) from All Other Electric Power Generation (NAICS  Stats:  Number of businesses: 673 in 2011 with 9,058 employees (435 in 2007)  In 2011: CA - 106, TX - 53 , MN – 50, AL – 3

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Industry Changes for the 2012 Economic Census

   Consolidations due to decrease in number of companies due to:  General industry decline  Company consolidation acquisitions) (mergers and Primarily impacts the manufacturing sector (178 industries) Stats:  Steel mills (880 in 2007, 570  Machine tools (579 to 626 312 (forming type) in 2011) (cutting type) and 292 to

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Other Industry Changes

   Changes to (and consolidation of ) existing industries due to market change Primarily impact the Retail and A&F sectors Stats   Computer Stores: 12,411 in 2007, 10,292 in 2011 Camera Stores: 2,049 to 1,115  Music Stores: 4,496 to 2,379

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Where Can I Go for More Information?

BCG What’s New page NAICS web site ( http://www.census.gov/eos/www/naics/ )  Industry definitions and Concordance tables  Relationships to other systems 

Federal Register Notices

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The home of the ISP

Finding Data

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… and the Industry Snapshots

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Industry Statistics Portal

Industry Statistics Portal (ISP) ( www.census.gov/econ/isp/ ) • • • All data sources for an industry Links to AFF Industry definitions & comparability back to 1997

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Release Schedule

Geographic Area Series

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Geographic Area Series

    Scheduled to start in November 2014 National-, state- county-, metro area-, and place-level data Full NAICS detail LOTS of Changes Coming…

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New Places

    2007 EC cutoff: 5,000+ pop or jobs 2012 EC cutoff: 2,500+ pop or jobs Results in nearly 5,000 new places published for 2012 81 places added for AL

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   Adds / Drops Boundary Changes New Incorporations / Disincorporations

Place Changes

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   

New Metros

2007 used metro areas as of Dec. 2006 2012 will now use new metros after 2010 Decennial 156 new or changed metros In AL: and 1 3 CSAs changed ( 1 unchanged); 1 new changed non CSA metro ( 5 unchanged metros)

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Reference Maps

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More Sectors

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Other Geographic Changes

No pub cutoffs 6 New Counties in AK Planning Areas in PR Geographic Components  Offshore Areas   “Statewide” Areas Non-Metro Areas

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2012 EC Geo Reference info

Help Center

Page

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Help Center

Page (cont.)

Comprehensive descriptions

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Other Economic Data Tools

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QuickFacts

 Data from CBP, Nonemployers, SBO, EC, & Building Permits (and more coming soon) 

Interactive Map

 Data from CBP and Pop Estimates 

America’s Economy

 Mobile App Data from the Economic Indicators

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Census – Open for Business

Guiding Principles

     Easy to use Customer focused Census data and more Small footprint Free Leverage existing Census investments

Prototype Features

      Initial audience: Entrepreneurs opening their first B-to-C business (selected types) Selected demographic and economic data Simple

Local Area Profile

report Core functionality Uses Census API and ESRI infrastructure Live Demo

Next Steps

 Audience expansion  Entrepreneurs opening their first of any type of B-to-C business  Entrepreneurs opening their second B-to-C business  Entrepreneurs opening their first B-to B business  Larger businesses/corporations expanding their businesses

Next Steps (cont.)

 Content expansion  Additional demographic characteristics (from ACS)  Additional demographic data (other sources)  Additional economic characteristics (from EC, CBP, and NS)  Additional economic data (other sources)

Next Steps (cont.)

 Functionality expansion  Additional mapping tools  Mapping econ data  Ability to merge demo characteristics on map  Place- and/or ZIP-level economic data  “Comparison to neighboring areas” tool  “Add your own or 3 rd party data” tool  Advanced functionality  Mobile access

Next Steps (cont.)

We Need Your Feedback!

    Test the prototype (cut-off: 10/31/2014 ) (Use Firefox ) (see http://wdccivweb.esri.com/open-for business/) Send your comments to [email protected]

Look out for follow-up from Census Stay tuned for public Phase 1 release

Summary

 Our new business.census.gov site has a lot of useful materials for you and your users  Just a sip of data has been released so far  Lots more coming (Geographic Area Series, etc.)  Stay tuned for other new offerings  Visit business.census.gov and promote use of Census demo & econ data

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Questions

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Any other Questions: [email protected]

(301)763-6747 Thank You!

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