Transcript GlobalElectronic.ppt

Internet impact on the music industry:
how to do the research
Global Electronic Markets 73-469
How is the library like the music industry?
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Used to have a captive audience
Internet has changed the rules
Can now be bypassed
Strategy to maintain value
Here’s one: research guide for this class
What are our options for research?
Where?
• Google
• Smart Google, Google
Scholar, Google Books
• Library databases
• Library catalog
What?
• Scholarly articles
• Industry reports/news
• Data
• Books
• People: podcasts,
transcripts, blogs
(SEARCH tends to lump unlike objects together – a good thing?)
How to evaluate a site
3 top hits from that page:
• Business Blog » Blog Archive » The Internet's Impact on
the Music ...
• Impact of MP3 on the Music Industry
• The influence of Internet on the music industry
Generating keywords:
Internet
music industry
recording industry
record label
filesharing
audio
digital
download mp3
online music music business
Refine:Advanced Search
Refine more: Google Scholar
What are databases?
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Collections of proprietary data and text
Sold by information vendors
Copyrighted material
Fee v. Free
Result: more value, less worry
How do they compare to Google?
Database: Standard & Poor’s Netadvantage
Database: Business & Company Resource Center
Database: SSRN (research papers)
Database: Simply Map
Site: Recording Industry Association of America
Site: Census Bureau Economic Programs
Books – using the library catalog
Database: LexisNexis Academic (blog search)
Site: iTunes audio podcasts
Citing your sources
Why do you need to say where your information comes
from?
• Your credibility gains from having located authoritative,
valid sources
• Using other people’s ideas without attribution is theft
(plagiarism is a serious offense)
• You help others who are doing research
• How do you do it ? A guide to citing your sources
Someday, you’ll be cited!
Questions?
Ask the librarians:
Roye Werner
Business & Economics Librarian
[email protected] 412.268.2453
Everyone else at the library who can help:
search.library.cmu.edu 412.268.2442
reference hours, link to chat, email, etc.
Tepper library page