Transcript How to Prepare for a Case Study.pptx

How to Discuss a Case: HBR Tylenol Case
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What are the facts?
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What is the issue?
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 What information do they
need to make good decisions?
What is the goal of the
analysis?
 What alternatives are
available to the decisionmaker?
What key facts should be
considered?
 What would you recommend
— and why?
Who are the decision makers?
How to Prepare for a Case Study
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You will be tempted to research online and bring outside facts
into the discussion –DO NOT DO THIS!
Bringing in outside information will rob you and your
classmates of a valuable learning experience
Simply read the case and ask yourself the questions on
previous slide and come prepared to discuss the case in class!