4 th Annual Alberta Conference on Gambling Research (2005)

The Alberta Model: A Social Responsibility Framework for Gaming

April 27, 2020 1

Presentation Outline

• • • Social Responsibility Alberta Model Strategies, Initiatives and Results April 27, 2020 2

What’s Social Responsibility?

• • • Explosive growth in CSR No universally accepted definition Build to suit

Social Responsibility is …

designed to ensure: the ethical accountability framework for the gaming industry which defines principles, policies and practices and codes of conduct   the protection of stakeholders, the sustainability of industry, and  quality of life improvements in the communities in which it operates.

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What’s Responsible Gaming?

• Principles, Strategies, Policies, Programs based on:    Individual Responsibility Informed Choice Duty of Care

Responsible Gaming …

is the continuum of policies, strategies, programs and services designed to prevent gambling related problems and adverse community impacts by supporting and enabling individuals to make informed choices, to take responsibility for their gambling decisions, and to let them know how and where to get help if they experience problems. April 27, 2020 4

Why is it important?

•

It’s Good Business

•

Revenue/Economic Sustainability

•

Public & Stakeholder Expectations

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Social Responsibility Division

Overview

2020-04-27 6

Structure

Kent Verlik, Director Brenda Hall, Assistant Pat Sheptycki, Manager - Gaming Paul Arnold-Schutta Manager, Liquor April 27, 2020 7

Mission

• Through sound research, and in collaboration with AADAC, government ministries and other stakeholders, the Social Responsibility Division facilitates the development, implementation and evaluation of strategies, policies and retail programs that advocate the responsible provision and use of gaming and liquor products. 2020-04-27 8

Key Responsibilities

• • • • Monitor emerging issues and trends Identify, support and conduct research into priority areas Develop, implement and evaluate social responsibility policies, strategies and programs     Partner with AADAC, industry and other stakeholders to: promote consumer awareness and education; develop consumer protection measures; deliver socially responsible retail programs; and ensure prevention and treatment programs are available and communicated to the public.

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Social Responsibility Framework

Goal 1

Integrity Sustainability Accountability Economic Benefit

Goal 2

Goals, Strategies, Measures and Targets

Goal 3 Goal 4 Goal 5

Stakeholder Relationships April 27, 2020 Research, Strategic Monitoring, Evaluation Planning

Legal & Ethical Foundation

The People of Alberta Policy Development 10

SR Management Process

• • • • • Business Planning Leadership & People Focus Client & Stakeholder Focus Process Management Outcome Assessment Act Plan Check Do April 27, 2020 11

What are the issues?

• • • • • • •

Drivers

Problem gambling Youth Gambling Suicide & Gambling Bankruptcies Internet/Wireless Gaming Access to Credit Product Accessibility • • • • • •

Impacts

Media Attention Public Support Social Activism Advocacy Research Litigation Legislation & Regulation April 27, 2020 12

The Prevention Model

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Current Responses

• • • • •

Awareness/Prevention

Mass Media Campaigns Promotional Materials Information Kiosks Voluntary Self-Exclusion Machine based RGFs • • • • •

Training/Education

Retail Training Employee Training Youth Programs Awards Programs Research • • • • •

Treatment

24 Hr Help Lines Tele-counseling Web based self-counseling Individual & Group Counseling Residential care • • • • • •

Regulation

ATM/Credit policies Abandoned Children policy Machine Caps Venue Caps ID Verification Advertising/Promotion policy April 27, 2020 14

Strategies

• • • • • • • Monitor Issues, Other Jurisdictions, Research Research existing industry best-practices VSE - Enhancements & Developments Refresh awareness messaging Enhanced Retail Presence Help-line Enhancements Stakeholder Engagement April 27, 2020 15

Initiatives

• • • • • • • • Casino “Deal Us In” Program VLT Winning Moments & Awards Program RGF Study Bingo Program Ticket Lottery Program First Nations Program AGLC Staff Program Policy Development – Under 25, ATM placement April 27, 2020 16

Results

• • • • • Increased profile and commitment to social responsibility within organizational culture and in decision making processes Key partnership with AADAC established Key stakeholder relationships established Representation on Cross Ministry committees focused on prevention Representation on national organizations (i.e. CPRG, CALJ) April 27, 2020 17

Results

• • • • • • Improved monitoring of issues Enhanced retail presence  Initiated staff and industry training informed by social responsibility perspective Deal Us In, Winning Moments, Awards Program Developed ATM and Under 25 policies Voluntary Self Exclusion program administration Research linkages: AGRC, AGRI, RGF study April 27, 2020 18

April 27, 2020

Questions?

19